Bring HomeFinder Social Club
to your city.
Every real estate market needs a buyer's advocate. HomeFinder is a turnkey platform that gives home buyers AI-powered scoring, deal analysis, and negotiation advice — and gives you the tools to run it as a business in your market.
Why this market is wide open.
Zillow and Realtor.com make money from listing agents. They'll never give buyers honest deal analysis, negotiation strategies, or tell them when a house is overpriced. That gap is your opportunity. HomeFinder fills it — and you run the show for your area.
Untapped Demand
Every buyer wants honest deal analysis. No major platform provides it. You're the first in your market to offer AI-powered buyer advocacy.
Agent Partnerships
Local agents sign up under your market. They bring clients, you provide the platform. Agents get branded experiences; you get distribution.
Recurring Value
Listings refresh daily. Scores update with each fetch. Buyers come back every day during their search — weeks or months of engagement per user.
Full Control
You approve agents, set billing tiers, control AI prompts, manage zip codes, and configure the buyer experience for your specific market.
From signup to live
in your market.
Choose Your Market
Pick your city or metro area. Define the zip codes, map center, and target neighborhoods. Each market gets its own database — completely isolated.
Invite Agents
Approved agents get their own branded experience — custom colors, logos, taglines. Their clients see the agent's branding throughout the platform.
Listings Flow In
The pipeline fetches from Zillow and Realtor.com daily. Every listing is scored across 17 factors. Buyers see results immediately.
AI Handles Analysis
Claude provides buyer-focused deal briefs, portfolio comparisons, and preference coaching. With Tune mode, analysis is personalized to each buyer's life stage and interests.
You Manage & Grow
Monitor usage and costs from your dashboard. Approve agents, configure billing tiers, review user feedback, and adjust AI prompts for your market.
Everything to run
a market. Nothing to build.
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18-Factor Scoring Engine Every listing scored on price, size, yard, flood risk, year built, HOA, days on market, walkability, and more. Buyers set their own weights.
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Three AI Analysis Modes Deal Analyst (per listing), Portfolio Analyst (compare favorites), Preferences Coach (scoring advice). Plus Tune mode for buyer-personalized analysis.
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Agent Management Approve agents, assign clients, branded experiences per agent. Agents manage their own clients and AI prompts.
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Billing & Usage Controls Four billing tiers (free/basic/pro/unlimited). Budget caps with email alerts at 80% and 100%. Per-call cost tracking for every API call.
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Social & Referral System Listing sharing, collections, reactions, referral tracking, points leaderboard, friend listings, and social digest emails.
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Full Admin Dashboard User management, API metrics, cost tracking, feedback inbox, site configuration, and global prompt editing.
What running a market looks like.
Week one in Denver.
You set up the Denver market — define zip codes for the metro area, set the map center, and name your target neighborhoods (Capitol Hill, Wash Park, Highlands, Stapleton). The pipeline runs overnight and pulls 280 active listings from Zillow and Realtor.com. By morning, every listing has a deal score.
You invite two local agents. They sign up, customize their branding, and start sending their buyer clients to the platform. One agent's client favorites eight listings and runs an AI portfolio analysis. The AI ranks them, flags a 120-day listing with two price cuts as the best negotiation opportunity, and suggests an opening offer $18K below ask.
From your admin dashboard you see the usage: 14 AI calls, 2 pipeline fetches, total estimated cost: $0.47. You check the feedback inbox — one buyer says "this is the best home search tool I've ever used." You approve a third agent.
Ready to launch your market?
Every city needs a buyer's advocate. Be the first in yours.
Get Started Learn More